Hello, my name is

Sherif
El-Morsy

I’m a Senior | BI Analyst | Business Intelligence 

I Analyze, therefore I decide

Senior BI Analyst with 8+ years of experience in delivering end-to-end BI solutions, from data modelling and ETL to interactive Power BI dashboards. Reliable reporting that supports smarter decisions. I help organizations make smarter decisions through reliable reporting and data-driven insights.

“Business intelligence is the bridge between data and confident decisions.”

Based in UAE

WhatsApp Image 2026-01-06 at 10.19.07 AM

Skills

Explore my BI toolkit: SQL, Python, Power BI (DAX), data modelling, ETL, and dashboard design — focused on accurate, decision-ready reporting.

Experince

Discover my experience across Retail, Sales, and Campaign Analytics, delivering end-to-end BI from data extraction to stakeholder-ready dashboards.

Portfolio

View selected projects: Power BI dashboards, KPI frameworks, automated reporting, and analysis case studies that turn data into action.

Tools & Platforms

  • Analytics & Visualization
    Power BI · Tableau
  • Data & Databases
    SQL · PL/SQL · Databricks · ETL Tools
  • Programming & Cloud
    Python · R · Microsoft Azure · IBM Db2 · Google Cloud

E D U C A T I O N

Academic background focused on data analysis, information systems, and business analytics.

Master’s degree in data Analysis Faculty of Graduate Studies for Statistical Research, Cairo University

2024 – Present

Professional Diploma in Data Analysis Faculty of Graduate Studies for Statistical Research, Cairo University 2023 – 2024

Bachelor’s degree in management information systems

Advanced Academy

2003 – 2007

C E R T I F I C A T I O N S

  • SQL for Data Science IBM
  • Data Analysis for Business using Excel & Power BI – IMP

  • Artificial Intelligence (Data Science) – Advanced Mastering Excel, IMP

  • P.T.O.T (Professional Training of Trainer) – ASIT

  • Mastering Business Development – Eslasca University

  • Competitive Market Analysis – E.R.A Egypt

  • Lean Six Sigma Yellow Belt – WE Telecommunication

  • Process Analysis – WE Telecommunication

  • Root Cause Analysis – WE Telecommunication

  • Applied Marketing Strategies in the Digital Era – Udemy

  • Fundamentals of Digital Support – Google Digital Academy (Skillshop)

  • Artificial Intelligence Ambassador Program – National Telecommunication Institute (NTI)

certifications

Badges

Let’s talk about your project

Looking to understand your business performance and grow with data-driven insights.